Jenni Sipilä | Research Community ENGAGE.EU

Jenni Sipilä

Hanken School of Economics

Associate Professor

Discipline

Marketing

Teaching experience

Bachelors level

Masters level

PhD level

Email

jenni.sipila@hanken.fi

LinkedIn

https://www.linkedin.com/in/jenni-sipil%C3%A4-02604732/

ORCID

Google Scholar

Institutional website URL

https://www.hanken.fi/en/person/jenni-sipila

Contact

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Themes

Publications

Self-proximity in augmented reality enhances consumer’s responses to green products through anticipated warm glow

Virginie Lavoye, Olivia Petit, Anssi Tarkiainen, Jenni Sipilä

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The Package Says More Than a Thousand Words: The Effect of Eco‐Labelling and Package Material on Consumer's Purchase Intentions

Virpi Ollitervo, Jenni Sipilä, Harri Terho

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Organizational readiness of a manufacturing firm for sustainable business growth with digital initiatives

Titta Pitman, Jenni Sipilä

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Exploration of public discussion around sustainable consumption on social media

Jenni Sipilä, Anssi Tarkiainen, Jarkko Levänen

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Post-purchase effects of impulse buying

Lana Beikverdi, Jenni Sipilä, Anssi Tarkiainen

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More than skin-deep

Virginie Lavoye, Anssi Tarkiainen, Jenni Sipilä, Joel Mero

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