Bernadette Hofer-Bonfim
WU Vienna University of Economics and Business
PhD
Discipline
Communication
Linguistics
Methodological expertise
Qualitative methods
Surveys and questionnaires
Textual analysis
Mixed methods
Teaching experience
Bachelors level
ORCID
ResearchGate
Institutional website URL
I am a research and teaching associate at the Department of Business Communication at WU/Vienna University of Economics and Business. I hold a PhD in Business Communication from WU, and have a multidisciplinary background in Romance Languages, Social and Cultural Anthropology, and Language and Communication Studies. My research focuses on language-comparative (Portuguese, Italian and English) and cross-cultural aspects of corporate communication, with a particular emphasis on corporate social responsibility (CSR) communication, diversity communication and corporate social advocacy (CSA) communication.