Daniela Freund

Universitat Ramon Llull

Lecturer / Senior Lecturer


Discipline
Management and strategy
Marketing
Methodological expertise
Grounded theory
Qualitative methods
Teaching experience
Bachelors level
Masters level

Passionate about tourism, hospitality, education & women leadership. Contributions towards a more responsible and equal world through teaching, research, women networks, media articles and as a speaker. Mentor & advisor of women-led tourism and education related start-ups. Bachelor of Tourism and Hospitality Management at IQS School of Management (Universitat Ramon Llull), lecturer and researcher.  I was lecturer and researcher at the School of Tourism and Hospitality Management Sant Ignasi (URL, now integrated within IQS) where I held leadership positions for 13 years (Associate Dean for Corporate and International relations, Master Director, Undergraduate studies Director, Career Services Manager). In addition, I have 10 years of experience as an entrepreneur and professional in hotel companies. Studies include a PhD in educationsl sciences with internationa mention (Blanquerna University, URL), Master in Marketing (UAB), Graduate in Tourism and Hospitality Management (HTSI-URL), PDP Programs (Cornell School of Hospitality Management, USA) and Diploma in Hotel Management (Les Roches, Switzerland).

Research interests: gender, women, accessibility, education, marketing, hotel, tourism, diversity

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